Mandiri Taspen | Mantap Frontliner Championship 2024

Where Culture Meets Corporate Brilliance: Paraduta Global Media Brings the Mantap Frontliner Championship 2024 to Life in Bali.

PT Bank Mandiri Taspen sought to elevate the standards of its “Mantap Squad” (frontliners) by hosting a national-scale championship. The goal was to test and reward the excellence of Tellers, Customer Service, and Security personnel from branches across Indonesia. PGM (Paraduta Global Media) was tasked with creating an immersive environment that balanced professional prestige with cultural homage.

Key Event Successes Managed by PGM:

  • Seamless Integration: Successfully blended a high-tech digital stage with traditional Balinese culture, creating a "memorable brand experience" for attendees.
  • National Scale Management: Managed participants and distribution heads from various regions, ensuring a high-energy and synchronized event flow.
  • Operational Excellence: Delivered a premium "Night of Stars" atmosphere that reinforced the client’s values of service excellence.